Lose fat. Build muscle.
Feel great.
Real people, real results. No stock photos, no actors. These are Fit 901 clients — different ages, different starting points, different goals — who committed to the coaching and did the work.
Elite Fitness for Every Body
- Fitness
- Nutrition
- Accountability
- Habits-Based Lifestyle Coaching
- Functional Longevity
Remote online anywhere in the US, or in person in Memphis
GLP-1s & Peptides available
Decided by a separate, independent medical team, for those who qualify. Fit 901 coaching is built to preserve your muscle and bone while you lose fat.
Medical services provided by an independent licensed provider. Individual results vary.
The work, in pictures
Changes from the gym floor.
The room, and the people in it
Our floor, our members, no staging.
Watch their stories
Straight from the people who did it — no scripts, no actors.
Candice M.
93 days: down 7.6 lb and 5% body fat. Remarkable increases in strength, energy & cardio-respiratory capacity.
“My anger is in check a lot more. I have so much energy — now it's my husband saying conserve energy. I'm probably a little bit closer to the person I was born to be.”
Diana
Mid-50s, zero gym experience. Got her energy and her sleep back, and her biomarkers & A1C improved so fast, it amazed her doctors.
“Yesterday I was watching the others thinking thank God I'm not having to do THAT. Today I'm laughing because I'm actually doing the thing I thought was impossible for me yesterday.”
Justin S.
College athlete turned firefighter
Alex A.
Firefighter and parent who rebuilt from a stroke to finishing triathlons
The facial hair is intentional: I’m observing No Shave November to raise awareness for men’s health this month.
Read Alex’s story →Shane R.
Preparing for the fire academy
Josh N.
Executive fitting training around a full calendar
James R.
Firefighter building strength, endurance and habits that hold
The transformation gallery
Real clients, photographed training with us.
No gym experience. Her old jeans tell the story. Joined at 45, lost 100+ pounds.
Just a few weeks in: already down 10 lb.
93 days: down 7.6 lb and 5% body fat. Remarkable increases in strength, energy & cardio-respiratory capacity.
Mid-50s, zero gym experience. Got her energy and her sleep back, and her biomarkers & A1C improved so fast, it amazed her doctors.
Started as a beginner, now competing — pictured mid wall-walk
Lifelong runner, referred by his PT to cross-train or risk injury
Firefighter and parent who rebuilt from a stroke to finishing triathlons
The facial hair is intentional: I’m observing No Shave November to raise awareness for men’s health this month.
Read Alex’s story →
Trained for a law-enforcement physical agility test — and passed
Down 20 lb in 30 days.
Snatch PRs on the same day: Matt 135 lb, Josh 125 lb.
Over 50. In one day: his first full clean, first handstand and first Rx weight.
Before and after
Undeniable results.
In their words
“It was scary for a woman my age, a woman my size. But I was determined. So I walked in. At any age, at any size, you can walk in scared and walk out strong.”
“I have more energy, I feel better, I'm happier, I sleep better. I already lost 10 pounds and I'm getting way stronger!”
“My anger is in check a lot more. I have so much energy — now it's my husband saying conserve energy. I'm probably a little bit closer to the person I was born to be.”
“Yesterday I was watching the others thinking thank God I'm not having to do THAT. Today I'm laughing because I'm actually doing the thing I thought was impossible for me yesterday.”
“It's fun, it's challenging and everyone's super-nice. Everyone wants you to do well. I've already surpassed my previous goals and set new ones!”
“A marathon sprang up on me faster than I expected — I ran it on nothing but my regular Fit 901 training. In my late 40s, I'm stronger than I've ever been.”
Client spotlights
A closer look at different starting points — and real outcomes.
Margot
No gym experience. Her old jeans tell the story. Joined at 45, lost 100+ pounds.
“It was scary for a woman my age, a woman my size. But I was determined. So I walked in. At any age, at any size, you can walk in scared and walk out strong.”
Andre D.
Just a few weeks in: already down 10 lb.
“I have more energy, I feel better, I'm happier, I sleep better. I already lost 10 pounds and I'm getting way stronger!”
Candice M.
93 days: down 7.6 lb and 5% body fat. Remarkable increases in strength, energy & cardio-respiratory capacity.
“My anger is in check a lot more. I have so much energy — now it's my husband saying conserve energy. I'm probably a little bit closer to the person I was born to be.”
Diana
Mid-50s, zero gym experience. Got her energy and her sleep back, and her biomarkers & A1C improved so fast, it amazed her doctors.
“Yesterday I was watching the others thinking thank God I'm not having to do THAT. Today I'm laughing because I'm actually doing the thing I thought was impossible for me yesterday.”
John W.
Started as a beginner, now competing — pictured mid wall-walk
“It's fun, it's challenging and everyone's super-nice. Everyone wants you to do well. I've already surpassed my previous goals and set new ones!”
Matt L.
Lifelong runner, referred by his PT to cross-train or risk injury
“A marathon sprang up on me faster than I expected — I ran it on nothing but my regular Fit 901 training. In my late 40s, I'm stronger than I've ever been.”
Rob Yahn
Fire Lieutenant with the Memphis Fire Department and founder of Fit 901. He trained first for tactical performance — the demands of the job he has been doing since 1994 — and trains now for functional longevity.
Same sessions as everyone else on this page. He does them too.
Before. Late 40s. Over 50. Yes, you can get fit after 40, and stay fit past 50.
30+ years Memphis Fire Department. 15+ years coaching.
See how tactical athletes train here →Organizations we work with
What people are saying
Reviews our clients wrote and posted themselves. Every one links straight to the original on Google or Facebook — read it there, alongside all the others.
Our clients’ Google and Facebook reviews appear here, each one linking to the original.
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